๐Ÿ“š Building Leadership That's Grounded

Rooted Communications | Team Building Strategies for Grounded Communications

Sam Chavez (she/they/he)

Welcome Back! ๐Ÿ‘‹๐Ÿผ

We reflect on leadership, strategy, and organizing amidst uncertainty with Chris Torres, the executive director for Leadership for Democracy and Social Justice. Plus resources to deepen your strategy and stories. Read on for more...


Getting to the roots - navigating tech, media, & communications
The Tech News not fit to print in mainstream media!
  1. ๐Ÿ—ž๏ธ Based in the Bay Area? Join our Bay Area Organizing Digest and Signal (the roots of change agency)
  2. ๐Ÿ—ž๏ธ It's Not About You! Knowing Your Audience & Building Unique Messaging (the roots of change agency)
  3. ๐Ÿ—ž๏ธ Amazon Ring Partners with FLOC (TechCrunch)
  4. ๐Ÿ—ž๏ธ Did Big Tech Enshitify The Entire Economy? (Cory Doctorow)
  5. ๐ŸŽ™๏ธ Organizing for Our Future Today with Chris Torres

Connect On & Off Big Tech

Mastodon โ€ข BlueSky โ€ข PeerTube โ€ข YouTube โ€ข Instagram โ€ข TikTok


Resources for the People. Resources and events to grow and root into your activism

For this week's resources, we're highlighting the amazing work from Leadership for Democracy and Social Justice, their programs, and resources. Listen or watch the full podcast with Executive Director, Chris Torres.

More Rooted Resources

Resource Hub โ€ข Signal Channel โ€ข Podcast โ€ข Free Templates


Storytelling for Change - Actionable communications advice for advocacy, activist, and movements

๐Ÿ‘ The Art of Persuasive Messaging: The Georgia Model

On this weekโ€™s podcast, Chris and I get into effective campaigns and messaging, especially Mamdaniโ€™s listening campaign. His campaign learned from the past and so can we!

Remember when Georgia was the โ€˜It Girlโ€˜ and Democrats were winning record turnout votes? Messaging lessons in Georgia can be a model for campaigns and progressive organizing in states, cities, and counties across the country. Plus, the 'Georgia Model' is quite simple! It's about communicating to voters early and often. Download Case Study

What to expect

  1. Introduction
  2. Keep Your Audience Front & Center
  3. Bring Your Vision to Life
  4. Keep It Simple, Stupid
  5. Repetition, Repetition, Repetition

Download Case Study

๐ŸŒบ Deep Dive | for Flowering Members

This post is for subscribers on the ๐ŸŒบ Flowering (Tech Geeks & Communicators+) and ๐Ÿ“ Fruitful (Tech Geeks & Communicators+) tiers

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