๐Ÿ’ธ advertising / fundraising

Content and resources to support organizations, campaigns, and activists.

๐Ÿงฐ Step-by-Step Strategy: Google Grants Campaigns Members Public

Planning for Paid Search and Google Grant Campaigns

Sam Chavez
Sam Chavez
๐Ÿ’ธ advertising / fundraising

๐Ÿ“š Advertising's Next Evolution: Paid Search + AI Members Public

Paid search and Google Grant Considerations in the Time of AI

Sam Chavez
Sam Chavez
๐Ÿ’ธ advertising / fundraising

๐Ÿ“š What Does AI + SEO Spell for Communicators? Members Public

SEO Considerations in the Time of AI

Sam Chavez
Sam Chavez
๐Ÿ•น tech / automation / analytics

๐Ÿ“š Google Search's AI Era | What's to Come for Communicators? Members Public

Discussing Google Search's AI Upheaval & Confusion

Sam Chavez
Sam Chavez
๐Ÿ•น tech / automation / analytics

๐Ÿ“š The Democratic Fundraising Split | Digging into the Data ๐Ÿ’ธ Members Public

๐Ÿ” Using Political Data for Your Audience Research and Segmentation ๐Ÿ‘ฉ๐Ÿฝโ€๐Ÿ’ป

Sam Chavez
Sam Chavez
๐Ÿ—ผ๐Ÿ—ž: Newsletter

๐Ÿ“š Got Fundraising Headwinds? Use Our Google Grants Ad Toolkit ๐Ÿงฐ Members Public

Resource of the Month: โœจ Google Grants Ad Toolkit ๐Ÿงฐ

Sam Chavez
Sam Chavez
๐Ÿ’ธ advertising / fundraising

Should My Non-Profit or Political Org Run Twitter Ads Now? Members Public

Musk's Twitter lifted the political ad ban, but is it worth it? Short answer, no. The current brand safety concernsโ€ฆ

Sam Chavez
Sam Chavez
๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘งโ€๐Ÿ‘ฆ for social change communicators ๐Ÿ“š
Navigating heart-first activism & storytelling. We explore the ๐ŸŒฑ roots of our world to support communicators, organizations, and activists ๐Ÿฅต to avoid burnout and ๐Ÿ“š tell empathetic stories that cultivate connections that ๐ŸŒ empower โœŠ๐Ÿฝ social change.

Learn more about the Roots of Change Agency.