๐ŸŒฑย Hope as an Action | Growing Heart-First Activism

Meeting the Moment & Building a Movement

Sam Chavez (she/they/he)

Hey y'all, welcome back! ๐Ÿ‘‹๐Ÿผ

After 2 months of the new regime, we know their ultimate goal so what does that mean for us? Today, I have updates and resources for us all to deepen into heart-first activism. Now is our moment to build solidarity and a movement for true liberation against the forces that work to quash us all. Read on for more...

In Case You Missed It: 
๐ŸŒฑ for activists: ๐ŸŒฑ Redefining Women for Solidarity
๐Ÿ“š for communicators: ๐Ÿ“š Securing the Group Chat & Expanding Capacity

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Meeting the Moment & Building a Movement

If you're like me, you recognize our world is on fire ๐Ÿ”ฅ, our institutions are crumbling, and ๐Ÿง—๐Ÿผโ€โ™€๏ธ you want to do something about it.

When I broke from corporate advertising in 2020 to build a decolonized communications & media agency, I felt like I had to carve my own path forward without a map. ๐Ÿ—บ๏ธ

Resources for the People. Resources and events to grow and root into your activism
Resources & actions from us & our community of activists, organizers, and communicators

๐Ÿซฑ๐Ÿปโ€๐Ÿซฒ๐Ÿฝ An Onboarding Hub for Heart-First Activism

To fill the gap, I've created a place to deepen our activism and find new pathways to organize with heart & hope amidst an uncertain world!

Since 2020, Iโ€™ve been working with amazing folks to grow a decolonized media and communications agency to meet the crucial political and social moment we find ourselves in. Our planet is in crisis and we are the leaders that we have been waiting for!

onboarding for heart-first activism. screenshot of online hub with books, media, organizing groups, an learning series

Getting to the Root of Your Activism

This Hub is a โ€œchoose your own adventureโ€ to your activism. Find what sparks you up to create change. Everyone has their own unique superpower that the movement needs. I hope this can help you find your path in your activism. Happy browsing!

  1. ๐Ÿ“š Books & Media
  2. ๐Ÿ“‹ Organizing & Groups
  3. ๐ŸŒฑ Learning Series
  4. ๐Ÿงฐ A Resource Hub

We will continually update our resources throughout the year based on resources shared here in this newsletter. ๐Ÿ”– Bookmark the hub to come back for more.

And please share with your friends and community! ๐Ÿ™๐Ÿผ We are community-led and need your support to break from the noise of the Big Tech machine.

Thanks for listening! Next week, we'll kick off ๐ŸŒ Climate Month with resources and ideas for creating real climate solutions in the midst of a fascist backlash. See you then!

Getting to the roots - evaluating the news with a social change lens
news not fit to print in mainstream media
  • ๐Ÿ“š Oil Exec's $445 Million Bet - ๐ŸŒฑ That's how much oil companies donated to Trump's campaign. Citizens United opened the door for dark money to flow into politics 15 years ago and we're seeing the extremes of unleashing campaign finance regulation. (๐Ÿ“š History of SCOTUS)
  • ๐Ÿ“š Wisconsin Supreme Court In the Fascist Cross-Hairs - ๐ŸŒฑ Voters are out today for a Wisconsin Supreme Court seat that will determine the ideological balance of the court and if Wisconsinites will have free & fair elections in the future. Naturally, would-be-king-of-the-world, is giving out $1 million to shift the dynamic. The polls have progressive Susan Crawford up by 8 points, but you can start checking the results soon.
  • ๐Ÿ“š Not So Small Business Friendly - ๐ŸŒฑ In another attempt to redistribute wealth to the top, the Trump admin is cutting 43% of the small business administration staff. While the media is baffled, it's our job to help educate others about the economic instability Trump is unleashing. (๐ŸŽ™๏ธ re-segregating the economy)
  • ๐Ÿ“š Anti-Trans Creeps Checking Out Little Girls - ๐ŸŒฑ Copycat bills across the country are pushing "genital checks" on little girls to prove they are not trans before playing in sports. The student must present a physicianโ€™s statement based on โ€œinternal and external reproductive anatomy.โ€ Pretty weird considering a lot of the male elected officials keep getting caught for child sexual abuse. ๐Ÿค” (๐ŸŽ™๏ธ listen to our latest podcast)

๐Ÿฟ Donโ€™t forget to scroll to the end and watch our weekly video for activists where we dive into on a weekly news topic.

๐ŸŒฑ Seedling Member Zone


let's grow together - this week's video reflections, ideas, and curiosities

Societal Woes & Swing States | Reflections on the Road ๐Ÿ›ฃ๏ธ

Over my Southwest roadtrip for the election, I recorded Captains Logs (almost) every day as a way to check-in with myself throughout the trip.

My reflection on October 25 in Hilltop Campground just outside of Las Vegas pretty much sums up my beliefs around the election, our current world, and how we actually build towards a liberatory world. It was the coldest night of our camping trip! ๐Ÿฅถ

Watch & follow on YouTube.

And that's a wrap on this weekโ€™s newsletter! We hope you found this helpful in your work. Forward this to a friend and help democratize communications! If you have any topics you want covered, questions, or curious about our Assist an Activist program, please reach out and let me know.

In Solidarity,
Sam Chavez
the roots of change agency

About the roots of change agency โ€” Navigating heart-first activism & storytelling. We explore the ๐ŸŒฑ roots of our world to support organizations and activists ๐Ÿฅต avoid burnout and ๐Ÿ“š tell empathetic stories that cultivate connections that ๐ŸŒ empower โœŠ๐Ÿฝ social change.

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๐ŸŒ announcements๐ŸŒฑ for activists & heart-first humans๐Ÿ—ผ๐Ÿ—ž: Newsletter๐Ÿ‘ท๐Ÿฝโ€โ™€๏ธ Organizing & Movements

Sam Chavez (she/they/he)

โ€‹Sam is a storyteller, strategist, & curious human. She quit advertising to build a decolonized media agency. A New Texican passionate about building pathways to livable planet & equitable societies.

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Navigating heart-first activism & storytelling. We explore the ๐ŸŒฑ roots of our world to support communicators, organizations, and activists ๐Ÿฅต to avoid burnout and ๐Ÿ“š tell empathetic stories that cultivate connections that ๐ŸŒ empower โœŠ๐Ÿฝ social change.

Learn more about the Roots of Change Agency.