📚 Knowing the News | Media Consumption for Your Organizing

Welcome Back! 👋🏼

I think it’s safe to say that the news sucks. Living through history is a wild experience when we are being bombarded by messages, ads, and news (both the real & fake kind). So today we reflect on managing our media intake so we can be effective in our work and organizing without losing our minds. Read on for more...

1. 🗞️ Online Advertising a Gateway to Spying On You (404 Media)
2. 🗞️ Online Advertising a Gateway to Spying On You (404 Media)
3. 🗞️Substack Working with Palantir in Age Verification (the roots of change agency)
4. 🗞️OpenAI’s Deal with the Devil (Oakland Privacy)

Connect On & Off Big Tech

Mastodon • BlueSky • PeerTube • YouTube • Instagram • TikTok

Wrangling Your Social Strategy

Big Tech social media is making it harder for people who care to have their voices heard. But the Catch-22 is that many of our people are on Big Tech social and it’s still a place to reach lots of people at once. Try our planning & calendar spreadsheet to keep track of your social without it taking over your life.

Make a copy of our 2026 Social Media Strategy & Calendar Template to stay sane & strategic while posting. In my ad agency days, I was the template (non-gendered) queen 🫅 for every team and agency I worked for. This is my strategic gift back to organizations who care. We can use strategic fundamentals from corporate advertising while still leaning into creativity & connection.

More Rooted Resources

Resource Hub • Signal Channel • Podcast • Free Templates

Media Consumption | Staying Alert without Drowning

Each week, the Trump regime and global fascistic forces lay waste to the global order that has stood since World War II. It’s too much and yet it is reality. They can’t do that but they did and they will keep doing it.

🎙️ Avoiding the MAGA Narrative Trap & Staying Safe While Protesting

On Friday, I hoped on YouTube Live to address MAGA’s narratives surrounding recent events in California. We need to shift the narrative and know what traps we are falling into.</p>

the roots of change agencySam Chavez (she/they/he)

Our media and news chaos is not going to die down any soon. While it can take a number on our mental health, staying in the know for activist, organizers, and social change communicators is crucial for the work. Today we have tips and tricks to set boundaries and find what works for you.

🌺 Deep Dive | for Flowering Members