๐ธ advertising / fundraising
Content and resources to support organizations, campaigns, and activists.
๐ฑOngoing Education & Support Between Conferences Paid Members Public
๐กTaking a Break this week! Seedling & Flowering Members expect an exclusive podcast in your feed plus video news & strategies. Make sure to join the Signal chat's for more. Hey Y'all! ๐๐ผ Working at advertising agencies for 15+ years taught me the value of education &
๐ Connected TV Guide | Low-Cost, Big Splash Paid Members Public
Welcome Back! ๐๐ผ As the media landscape has fragmented, paid advertising can be an important tool for organizations to reach potential supporters or donors. Thereโs a way to combine the benefits of TV and the personalization of digital platforms: Connected TV. Read on for more... Not yet a Flowering member?
๐ Expansive Channel Strategies for Fundraising Paid Members Public
Channel-Specific Fundraising Tips for Non-Profits and Campaigns
๐ Digital & Tech News Roundup | September Edition! Paid Members Public
Digital news & updates fit for social change communicators.
๐ Troubleshooting the Tactical in Google Ads Paid Members Public
Part IV: 2024 Fundraising, Advertising, & Google Grants
๐ The Keyword Strategies to Unlock Google Ads Success Paid Members Public
Part III: 2024 Fundraising, Advertising, & Google Grants
๐ Head Popping Headlines | Fundraising & Google Ads Paid Members Public
Welcome Back! ๐๐ผ Did you catch one of the biggest tech news stories last week? I break down the news and implications for communicators. And we continue our Google Grants resources with more on crafting your ad copy and headlines. Read on for more... Share & Watch Google Search Ruled a
Donโt Waste Your Ad Dollars | Tips for 2024 Fundraising Paid Members Public
Welcome Back! ๐๐ผ I shake it up today with a morning coffee chat about 2024 fundraising and the considerations organizations should be aware of as Giving Tuesday and the election inch closer. Read on for more... Read & Share ๐บ Flowering & ๐ Fruitful Member Zone Paid subscribers receive deeper analysis & actionable
the roots of change agency Newsletter
Join the newsletter to receive the latest updates in your inbox.
Sam Chavez (she/they/he)
โSam is a storyteller, strategist, & curious human. She quit advertising to build a decolonized media agency. A New Texican passionate about building pathways to livable planet & equitable societies.
Sharon Hurley Hall
Founder, Sharon's Anti-Racism Newsletter | SHHARE Anti-Racism Community | Author, I'm Tired of Racism | Educator | Supporting Black & Global Majority women introverts to make an impact with content
Taj Smith
Founder of Rooted Respite, a trauma-informed, pro-liberation burnout prevention & recovery for people creating a more equitable world. Black-owned, trans-owned ๐ณ๏ธโ๐๐ณ๏ธโโง๏ธโ๐พ organization.