๐Ÿ“š How the Left Let The Freedom Message Ring

Part II: Breaking Down Freedoms, Family, & Futures with the BAC

Sam Chavez
Sam Chavez

Welcome Back! ๐Ÿ‘‹๐Ÿผ

The political messaging is heating up and we are taking the lessons from Anat Shenker-Osorio's messaging team to craft a messaging frameworks that connects and moves people to action whether it's for this election or future organizing. Read on for more...

๐ŸŒฑ
This month's newsletter is fully available to all subscribers. If you'd like to upgrade to get exclusive resources, digital news, and advice, upgrade to become a ๐ŸŒบ Flowering or ๐Ÿ‹ Fruitful Member.

The Harris/Walz campaign didnโ€™t just stumble on the freedom messaging that theyโ€™ve been very dedicated about repeating and amplifying since Joe Biden officially stepped down. As soon as Kamala Harris stepped into the role of presumptive nominee, her team had already tested messaging strategies ready to take and run with on day one! All thanks to smart strategists who see electoral politics as an evergreen effort.

As we touched on last week, the BAC's library uses the 3Vs framework that was developed by renowned messaging expert Anat-Shenkar Osario and team at ASO Communications. These message frameworks have been tested with real voters and their team is constantly iterating and improving them. If you'd like to learn the latest, you can join their Freedom Over Fascism Movement Briefing on October 22nd.

๐ŸŒบ Flowering & ๐Ÿ‹ Fruitful Member Zone

Normally this section is for Paid subscribers, but you are getting a sneak preview this month! Paid subscribers receive deeper analysis & actionable communications tips. Upgrade for only $10/month for access to deep dives, resources, toolkits, training, and events.

This post is for subscribers only

Subscribe

Already have an account? Log in


Navigating heart-first activism & storytelling. We explore the ๐ŸŒฑ roots of our world to support communicators, organizations, and activists ๐Ÿฅต to avoid burnout and ๐Ÿ“š tell empathetic stories that cultivate connections that ๐ŸŒ empower โœŠ๐Ÿฝ social change.

Learn more about the Roots of Change Agency.