๐ŸŒฑ Returning from Scorched Earth

A poem about nature's destruction and resilience

Sam Chavez
Sam Chavez

Table of Contents

Welcome Back! ๐Ÿ‘‹๐Ÿผ

We have a short newsletter for you this week before we kick off our July series on AI's impact on society next week. I recently resurfaced an old poem I wrote while camping after the gnarly Caldor wildfire impacted Tahoe in the fall of 2021. We also release our first ever annual survey to help improve our resources for you. Read on for more...

In Case You Missed It: Decolonizing Hope | Responding to Doom & Gloom


๐Ÿฅพ
We will be off for our communicators newsletter this week. We'll pick back up next week!
Fallen Leaf Lake, CA - August 2022

Returning from Scorched Earth

Fallen Leaf Lake - August 2022

I mourn for the Earth.

I celebrate the Earth.

The Earth is resilient. She can rebuild and regrow when all is lost.

When the ash blankets the hills, shards of bark jutting out of the barren landscape, with no place for little critters to hide.

But the critters are gone. The silence.

How?

How can we rebuild from destruction?

As the Earth does.

Through resilience, dedication, and trust.

Trust in an ecosystem of rebirth.


๐ŸŒฑ Help Us Grow! Take Our Annual Survey

Hi y'all! ๐Ÿ‘‹๐Ÿผ Thank you so much for supporting the roots of change newsletter through the years. To get a pulse on what you want and need for your activism and communications, we are introducing our first annual newsletter survey!

This is your chance to shape future newsletter topics, communications resources, bonus content, and future events! Plus, if you complete this 5-10 minute survey, youโ€™ll get a free 1-month Flowering subscription complete with behind the scenes tips, resources, and content.

We say "let's grow together," because our mission is rooted in helping you grow. Your answers will help us shape our content tailored for you and get a free month of tech deep dives, digital strategy resources, expert advice, and bonus podcasts. Thank you in advance!

In Solidarity,
Sam Chavez

the roots of change newsletterโ€™s annual survey
Hello! Thank you so much for supporting the roots of change newsletter. Help us grow and get a free month! Take our 1st ever annual survey. We are always looking to improve and meet the needs of our subscribers and we could use your help. If you complete this 5-10 minute survey, youโ€™ll get a free 1-month Flowering subscription complete with behind the scenes tips, resources, and content. In Solidarity, Sam Chavez

Enjoying our newsletter? Subscribe for the full monthly series, learn how to navigate ๐Ÿงญ social change activism in our digital world, and support our 100% reader-supported work.

Getting to the roots - evaluating the news with a social change lens
  • ๐Ÿ—ž๏ธ SCOTUS and Trump Reigned Supreme - The Federalist Societyโ€˜s decade-long campaign to corrupt the court has been exposed again this year as it rules courts are experts and Trump is king.
    • ๐Ÿค“ The Root ๐ŸŒฑ - These decisions are blatant power grabs that are setting up their ability to restrict more rights and further expand the wealth gap in a Trump presidency. Theyโ€™ve already interfered in this election but we can vote them out from the local to national level.
  • ๐Ÿ“š D.C Suburb Leading on Green Transportation - In some hopeful climate news, Montgomery County, MD near Washington D.C. is investing in clean, sustainable local transportation. They will be installing its own self-sustaining energy microgrid and a fleet of 200 zero-emissions buses.
    • ๐Ÿค“ The Root ๐ŸŒฑ - What I loved most about this is they are focused on both affordability and sustainability. By keeping their power supply local, they have more control over energy prices and removes the pricey middleman. You love to see it. ๐ŸšŒ ๐Ÿฅฒ
  • ๐ŸŽฌ Gendered Algorithms Lead to Different Realities - This video from creator @Eli illustrates how vastly different our social media experiences can be. She shows how different her boyfriendโ€™s comments are on the exact same video.
    • ๐Ÿค“ The Root ๐ŸŒฑ - In many cases, the differences in our online experience are gendered because of how AI and algorithms create siloed environments of group think. Young men are getting more radicalized because algorithms point them to more extreme content where everyone agrees.
  • ๐ŸŽฌ FedEx Driver Reports on Sundown Towns - A black FedEx driver talks about her experience being told not to deliver to certain places. While sheโ€™s never told explicitly, itโ€™s very clear that these areas are all-white and itโ€™s dangerous for a Black person to deliver to that area. Sundown towns were all-white areas in mid-twentieth century U.S. that were so racist, Black people were advised not to enter the down after the sunset or they could be lynched without consequences.
    • ๐Ÿค“ The Root ๐ŸŒฑ - Itโ€™s 2024, we are more segregated than ever and this woman is describing sundown towns. We must be clear eyed about our realities today. Despite the narrative, the Civil Rights of the 1960s has eroded. Despite the lead actorโ€™s problematic history, Lovecraft Country on HBO is a fantastic show that illustrates real Black history like Emmett Till through a lens of sci-fi and fantasy.
getting to the roots - navigating tech, media, and communications

When Should I Post on TikTok?

TikTokโ€™s algorithm values immediacy, which means it really matters when you post. Introducing Influencer Marketing Hubโ€™s TikTok scheduling tool! I use this free calculator as a guide when I am bulk scheduling my TikTok videos each week.

  • Their free calculator will tell you the best times to post each depending on where your audience is geographically.
  • They have a calculator tool that gives you a map of recommended times based on the platform and your audienceโ€™s location.
  • If you are new to TikTok, I recommend following these suggestions and checking your performance on an ongoing basis to validate the best timing for yourself.
  • The more you post, the more your analytics will help you decide the ideal times for posting. You can adjust your timing based on your recent analytics and this cheatsheet to get to the sweet spot for your audience.
Best Times to Post on TikTok for 2024 [+ Free Calculator]
If youโ€™re already a TikToker, you may wonder how to grow a large audience. We Take a Look at Best times to Post on TikTok and include 6 Tips to Grow TikTok Followers.


let's grow together - reflections, ideas, and curiosities of the week

What's better for demcoracy: Primaries or ranked choice voting? Find our latest videos on our ๐ŸŽฌ Quick Bites page.

And that's a wrap on this weekโ€™s newsletter! We hope you found this helpful in your work. Forward this to a friend and help democratize communications! If you have any topics you want covered or have any questions, please reach out and let me know.

In Solidarity,
Sam Chavez
Roots of Change Founder

About the roots of change agency โ€” Navigating heart-first activism & storytelling. We explore the ๐ŸŒฑ roots of our world to support organizations and activists ๐Ÿฅต avoid burnout and ๐Ÿ“š tell empathetic stories that cultivate connections that ๐ŸŒ empower โœŠ๐Ÿฝ social change. Donate to support our work.
๐ŸŒ The Climate Crisis๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘งโ€๐Ÿ‘ฆ for activists & heart-first humans ๐ŸŒฑ๐Ÿ—ผ๐Ÿ—ž: Newsletter

Sam Chavez

Sam is a writer, strategist, and curious human. She founded the roots of change agency in 2020. Sam is a queer, white, LatinX activist whoโ€™s passionate about a livable planet & equitable societies.

Comments


Navigating heart-first activism & storytelling. We explore the ๐ŸŒฑ roots of our world to support communicators, organizations, and activists ๐Ÿฅต to avoid burnout and ๐Ÿ“š tell empathetic stories that cultivate connections that ๐ŸŒ empower โœŠ๐Ÿฝ social change.

Learn more about the Roots of Change Agency.